Three Headed Lion: research, risk management, and advisory services

our services

We provide deep, actionable intelligence and advice across India - from urban trends (political, business, and security) to rural opportunities at the Base of the Pyramid. We're India's pioneers in the creation of district-level development audits, real-time supply chain intelligence and business risk management.

The following services are an integral part of our mission - to help companies and institutions achieve success in India while understanding and balancing the needs of all constituents.

Our integrated model provides the most comprehensive,accurate and actionable information and advice in India.

Market Intelligence

Our unrivaled last mile intelligence connectivity in India means we provide macro and ground-level insights and expertise through our operational network of 1000+ market intelligence and information (MIIPs) providers located in 640+ districts across the subcontinent.

We also have urban teams on the ground in New Delhi, Mumbai, Bangalore, Chennai and Kolkata. These teams focus on consumer trends and uncovering next practices in business model innovation.

The breadth and depth of our reach means that we can provide granular knowledge and insights down to the village level - in areas which are out of reach.

THL Situation Alerts: THL monitors major industries for emerging trends and directional circumstances that are likely to affect change or have an impact on a particular industry or market.

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Market Research

We conduct extensive, multi-year research projects to help our clients gather actionable intelligence for vastly improved decision-making.

Our urban practice is focused on consumer and business trends and shifts. We breakdown urban communities by neighborhood and social aspirations. Business opportunity surveys are often conducted at point-of-sale locations to understand the real challenges facing the consumer. We also provide reverse innovation services based on the ground-breaking work of Professor Vijay Govindarajan.

Our rural practice:

provides timely, empirically-based, and non-partisan advice and assistance to businesses, institutions and policymakers on the rural impacts of public policies and programs and on options for improving the prospects for rural people and places.
fosters understanding of and the search for effective solutions to the challenges of rural America by providing safe venues for people with a stake in the future of rural America to discuss openly concerns, issues, and opportunities.
encourages collaboration and common purpose among scholars to pursue research that supports effective policy and practice, and among institutions and agencies that have the expertise, resources, and responsibilities to impact rural people and places.
promotes innovative, collaborative, and systems-based approaches to rural issues that engage decision-makers and rural people at local, regional, state, national, and international levels.

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Base of the Pyramid Services

Our access to the rural masses across India means we are well positioned to observe, engage, and collaborate with the poor who make up the Base of the Pyramid. Our ground-level market intelligence and information (MIIPs) are familiar with key individuals and leaders in the communities - both rural and urban.

One recent example is the $300 House survey we undertook for the $300 House Project, a global grass-roots project developed in conjunction with Dartmouth and Harvard Business Review. Our team helped develop the survey, translated it from English to local languages, identified 15 of the poorest villages in three states, and initiated contacts with community leaders to hold day-long information gathering sessions. Our interviews captured the aspirations and requirements for rural housing. Based on our findings, the project made several changes in their plans. Our field videos (samples here) provided direct validation of our observations by showing conditions as they really are. The Internet played a key role - the entire survey was completed in 10 days.

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Risk Management

Three Headed Lion has conducted numerous risk-assessment projects in various industries and sectors.

For example, THL’s Supply Chain solution is designed to mitigate and manage risks arising from unforeseen external factors that impact the ability of the suppliers and the plant to meet their performance targets. Our solution elements include an early-warning system, dossier, de-briefings, and information and access to stranded shipments in remote and difficult terrain.

supply chain

From ideation to execution, we solve our clients' risk management challenges using our deep local knowledge of culture, politics, and conditions. Learn more about our clients >>

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Go-to-India Advisory Services

THL helps clients identify investment opportunities in India, exploit them with greater confidence, and be more aware of associated risks. We provide our customers with ongoing strategic and tactical advice by monitoring and forecasting the trajectory of the Indian economy, determining the impact of a policy change, assessing the ever changing competitive landscape both from domestic as well as multinational competitors, tracking social, political and security trends both at the national and local levels.

Our advisory services include:

Market Entry & Growth Advice
Our Market Entry & Growth advisory service acts as an enabler for companies looking for market entry points in India as well as companies looking for new areas of growth for their products and services. Our market advisory board is made up of experts who can provide advice in all aspects of market development.

Situation Room Briefing
Through THL Situation Room Briefing service, clients have direct access to our experts for advice immediately after a major policy announcement, changes in central or state governments, major events, security or law & order disruptions, and other unforseen developments.

Expert Advisory
Our on-site country and topical experts are available to advice our clients at their office location. We provide our clients with opportunities to get advice, validation of ideas/concepts, etc. from leading, in-country experts.

Learn more about us>>

our clients

We serve some of the world's leading organizations and businesses. Learn more >>